Pricing

Start free. Grow into it.

Plans are priced by active contacts — unique people you send recipes to in a calendar month, followers or not. Recipes are unlimited on every paid plan.

Save up to 20% paying yearly · prices per month

Tax included
Free
€0
 
Forever
50
active contacts/mo
  • 5 published recipes
  • 5 active automations
Start free
Starter
€11.90
tax included
€142.80 billed yearly
500
active contacts/mo
  • Unlimited recipes
  • Unlimited automations
  • Up to 3 published books · public beta
Choose Starter
CreatorRecommended
€23.90
tax included
€286.80 billed yearly
2,500
active contacts/mo
  • Unlimited recipes
  • Unlimited automations
  • Up to 10 published books · public beta
Choose Creator
Pro
€59.90
tax included
€718.80 billed yearly
10,000
active contacts/mo
  • Unlimited recipes
  • Unlimited automations
  • Unlimited published books · public beta
  • 5 Instagram accounts
Choose Pro
Studio
€155.90
tax included
€1,870.80 billed yearly
40,000
active contacts/mo
  • Unlimited recipes
  • Unlimited automations
  • Unlimited published books · public beta
  • 5 Instagram accounts
Choose Studio

All prices include tax. Cancel any time.

Recipe books

Sell recipe books on any paid plan. We take no commission.

Bundle your recipes into a book, set a price between €8 and €199.99 — or give it away — and share the link. Buyers get the PDF, delivered by Polar.

Selling is in public beta. Buyers pay on your own Polar account: Polar takes the payment, collects any tax, sends the PDF, and pays you out. Cookping never touches the money and takes nothing; Polar charges its own fee per sale. Free-plan books stay drafts.

Compare all plans

Every limit, side by side. "Unlimited" carries a fair-use safeguard of 1,000, far beyond normal use.

Featuretax includedFree€0Starter€11.90Creator€23.90Pro€59.90Studio€155.90
Reach
Active contacts / month505002,50010,00040,000
Active comment-to-DM automations5UnlimitedUnlimitedUnlimitedUnlimited
Set up the DM before you postIncludedIncludedIncludedIncluded
Instagram accounts connected11155
Never messages outside Instagram's 24h windowIncludedIncludedIncludedIncludedIncluded
Recipes
Published recipes5UnlimitedUnlimitedUnlimitedUnlimited
Draft recipesUnlimitedUnlimitedUnlimitedUnlimitedUnlimited
AI recipe imports / month52050100200
Recipe books
Published recipe books310UnlimitedUnlimited
Draft recipe booksUnlimitedUnlimitedUnlimitedUnlimitedUnlimited
PDF book, delivered by PolarIncludedIncludedIncludedIncluded
Checkout & payouts on your own Polar accountIncludedIncludedIncludedIncluded
Cookping commission on salesNoneNoneNoneNone
Insight & languages
Delivery, click & follow-gate totalsIncludedIncludedIncludedIncludedIncluded
Per-recipe table, drop-offs & traffic sourcesIncludedIncludedIncludedIncludedIncluded
Daily trend chartsIncludedIncludedIncluded
Quota alerts at 80% and 100%IncludedIncludedIncludedIncludedIncluded
Recipe pages & interface in EN / FRIncludedIncludedIncludedIncludedIncluded

Questions about plans

What counts as an active contact?

A unique person who received at least one DM from your Cookping account in a calendar month, whether or not they follow you. Ten recipes to the same person still count once, only successful sends count, and the counter resets at the start of each month.

What happens when I hit the limit?

People you already messaged this month keep receiving replies; comments from new people are matched but their delivery is skipped and recorded, so Analytics shows what the limit cost you. The dashboard warns you — and emails you — at 80% and again at 100%.

How does getting paid for a book work?

Buyers pay on your own Polar account. Polar takes the payment, collects any tax, sends the receipt and the PDF, and pays you out on its own schedule. Cookping never touches the money and takes no commission. Publishing and selling books needs a paid plan.

Can I change plan later?

Any time, up or down, from the billing portal in Settings. A paid plan stays active through the period you have already paid for, and nothing you published disappears when you move down — allowances simply apply again the next time you publish.

Start on Free. Move up when your DMs do.